For manufacturers, builders, and product-driven brands

The single piece of content that works in your website, your sales process, and your ads for years.

Your work tells a story. Nobody's hearing it. A single film that shows customers why you care about their problem and why you're the right people to solve it.

Book a Free Planning Call

No pressure. 20 minutes. We'll tell you if it's the right fit.

Results:
• Builds trust before the first call
• Answers objections on screen
• Fuels months of content
See it in Action

The best way to understand a brand story film is to watch one.

Here's a film we produced for a Lancaster County business that wanted to show up as the premium choice in their market.

Why This Matters

Your best story is probably trapped somewhere it can't actually help you.

Most business owners have an incredible story. It's in their head, in the heads of their team, or in the stories a few long-time customers tell each other. The problem is that none of that can scale. Your story has to live somewhere your customers can actually find it.

Your website talks about features, but people buy feelings.

Most business websites lead with services and specs. Customers don't remember any of it. They remember how the brand made them feel and whether they trusted it.

You get one shot to make a first impression.

When a prospect lands on your site for the first time, you have about 10 seconds to convince them you're worth sticking around for. A wall of text won't do it. A great film will.

Your sales team is starting every conversation from zero.

Without a brand story film, your salespeople spend the first 20 minutes of every call explaining who you are. Imagine if that work was already done before the call even started.

What You Get

One shoot day produces a library of content that works everywhere.

Every brand story film follows our double-duty rule. One production, multiple deliverables, full commercial usage rights. You're not paying for a single video — you're building a content library.

1

The Hero Film (2 to 4 minutes)

The full brand story. This is the film that lives on your homepage, runs in your sales process, and works as the anchor for your brand presence for years.

2

The Sizzle Cut (60 to 90 seconds)

A shorter, punchier version built for paid ads, trade shows, and places where attention is tight. Same story, compressed.

3

Short-form Social Clips (3 to 5)

Vertical cuts optimized for Reels, TikTok, and YouTube Shorts. Each one pulled from the main shoot so the quality matches.

4

Professional Photography

We shoot photography on the same day as video. You walk away with a batch of branded photos at no additional cost. Double-duty in action.

5

Full Commercial Usage Rights

Everything we produce is yours. Use it on your website, in paid ads, on trade show screens, in presentations. No licensing fees, no expiration.

How We Work

A process built on discovery before production.

We don't show up with a camera on day one. The best brand story films come from knowing your story before we ever hit record. Here's how it goes.

01

Discovery

We sit down with you, walk your space, and learn your story. Where you started, what makes your work different, what you want your customers to feel.

02

Story Development

We turn the discovery into a script and storyboard. You review, we revise. Nothing gets shot until you're excited about the story we're going to tell.

03

Production

One or two shoot days depending on scope. We handle everything from interviews to b-roll to photography. You show up and be yourself.

04

Delivery

First cut in two to three weeks. Two rounds of revisions included. Final delivery with all the files, clips, and photography ready to use.

Recent Work

Real brand story films for real Lancaster County businesses.

We've produced brand story films across multiple industries, from flooring to outdoor structures to manufacturing. Here are a few recent examples.

Common Questions

Direct answers.

How much does a brand story film cost?

Brand story films from Stump & Root Co. start at $6,000 and typically land between $6,000 and $8,500 depending on scope. That includes one shoot day, full script development, the hero film, a sizzle cut, short-form social clips, photography, and full commercial usage rights. Multi-day productions or films with more complex scripting land higher. Every project is scoped individually, so the best next step is a conversation.

What's the difference between a brand story film and a commercial?

A commercial tells people what you sell. A brand story film shows people who you are and why you do what you do. Commercials are about the product. Brand story films are about the company and the people behind it. Most businesses need both, but the brand story film is the one that builds trust and shortens the sales cycle. It's the anchor piece of content that every other piece of marketing points back to.

We already have a company video. How is this different?

Most company videos are about the company. They open with the founder, walk through milestones, and end with a logo. A Brand Story Film is about your customer's experience. It opens with their problem, positions you as the guide, and ends with their transformation. That's the difference between a video people skip and a video that builds trust.

What if we're not comfortable on camera?

Most people aren't. That's normal. Our job is to make the process feel less like a formal interview and more like a conversation. We ask better questions, we give you the space to think, and we edit out anything that doesn't work. By the end of the shoot, most clients tell us it felt easier than they expected.

How long does this take from start to finish?

From first discovery call to final delivery, most brand story films take 4 to 6 weeks. That includes 1 to 2 weeks for discovery and script development, a shoot day, 2 to 3 weeks of editing, and 1 to 2 revision rounds. Rush turnarounds are possible when needed but the best work comes from giving the process room to breathe.

What's at Stake

The next 12 months with or without a brand story film.

Every season you put this off, your competitors who are doing it well get a little further ahead, and the gap gets a little harder to close.

Without one

Your website feels like every other business in your category

You compete on price because you can't compete on story

Every sales call starts from zero, explaining who you are

Your best stories stay trapped in your head or your team's memory

Your ads perform worse because they're selling features, not feelings

With one

You show up as the premium choice in your market

Your sales process gets shorter because trust is built before the call

Your marketing has an anchor that everything else points back to

Your team feels proud sharing it, building culture & recruits better people

You own a piece of content that keeps working for three to five years

Tim Medina

Founder of Green Launch & Stump & Root

Former brand storyteller for King Swings and Beuta. I've spent the last decade turning scattered marketing into content systems that actually drive sales. When I'm not on set or building strategy, I'm with my wife and kids, studying theology, or drinking a Coke Zero.

Ready to tell your story the right way?

Book a 20‑minute walkthrough

The first step is a simple conversation. We'll talk about where your business is, what you want to grow, and whether a brand story film is the right move for you right now.

We'll get back to you in 1-2 business days.
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