Your machine is better. The video makes it look like everyone else's.
Film, photography, and design for equipment manufacturers and trailer builders selling to contractors, dealers, and the people who actually run the thing.
A spec sheet with a photo of the machine parked on gravel, and a video that is four minutes of it driving in a circle.
The engineering is genuinely good. Somebody solved a real problem on the shop floor and built something that holds up under abuse. But the marketing shows the object sitting still, and the buyer cannot tell the difference between yours and the one that costs eight hundred dollars less.
Meanwhile the contractor deciding is not thinking about hydraulic specs. He is thinking about whether this thing will strand his crew in the middle of a job, whether parts will show up when something breaks, and whether the guy who built it will answer the phone.
Show the machine working under load, show the shop it came out of, and show the people who stand behind it. That is a different conversation than price per unit.
Product films that show the machine doing real work on a real site, not a demo yard.
A full photo library of every model and configuration, organized so dealers and reps can find things.
Shop and fabrication footage, because who builds it is half of why somebody trusts it.
Can you film on an active job site?
Yes, and it is usually the best footage of the project. I carry insurance and I have been on enough sites to stay out of the way of the crew.
Do you shoot inside the shop?
Whenever you will let me. Fabrication footage is some of the most persuasive material there is, and almost nobody in this industry uses it.
Can our dealers use the content?
That is your call, and most of my clients do share it. You own everything outright, so you set the rules.
You solved a real problem. Let people see it working.
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A creative studio in Lancaster County, Pennsylvania. Brand films, photography, and design for family-owned manufacturers, outdoor structure companies, and trades businesses.
Narrative film work lives at Stump & Root Films.